Before and after photos are one of the most effective ways to build trust with potential customers. Whether you’re painting a house, replacing a roof, or remodeling a kitchen, people want to see the results.
CompanyCam gives you a simple before and after photo tool designed for the way contractors actually work — in the field and on the job site. Take job progress photos, choose from dozens of layout templates, and share the before and after results on your website, social media, or with customers directly in just a few clicks.
Build Credibility with Before & After Photos
Before & after photos do what words can’t. They give people a clear, visual way to understand the value of your work.
If you’re trying to grow your business, attract new clients, or build your reputation, showing your results with consistent before & after photos is one of the most direct ways to do it. CompanyCam makes this possible without adding steps to your process:
Show real results from past jobs
Create professional content for social media and your website
Build trust by proving the quality of your work
Close more jobs with visual proof in your estimates and proposals
How the CompanyCam Before & After Photo Tool Works
You don’t need to use multiple apps or editing software. The entire process happens inside the CompanyCam app. Here’s how it works:
Step 1: Take Your ‘Before’ Photo
Start by opening a project in CompanyCam. Take your initial photos of the job site before any work begins. Every photo is automatically saved to the correct project and tagged with the date and time.
Step 2: Capture the ‘After’ Photo
When the job is complete, go back into the same project and select the original photo you want to update. The before and after photo tool uses a transparent overlay that helps you line up the after shot with the same angle as your original.
This feature makes your transformation photos look clean, professional, and consistent across every job.
Step 3: Pick a Layout and Share
Once you’ve taken your photos, choose from over 20 layout templates. There are clean side-by-sides, dramatic vertical splits, fun seasonal frames, and more.
You can download your finished layout or share it instantly to social media, email, or your website. Every layout is automatically branded with your company name and logo, no editing skills needed!
Share Your Photos Anywhere
You can share your before & after photos in more places than you might think:
Post to social media to showcase recent jobs
Add to your website gallery or service pages
Include in bids, proposals, or estimates
Send directly to customers for project updates
Use in follow-up emails or review requests
The tool makes it easy to create professional content without any extra software or training.
Turn Before & After Photos Into Marketing Content
The photos you take on the job can do more than document your work. You can turn your transformation photos into marketing content that helps you win your next job. Here are a few ways to use your photos for marketing:
1. Share on Social Media
Show the full transformation of a project with a clean, visual side-by-side layout. Post it to social media with a short caption about the scope of work and location. These posts get high engagement and help potential customers see what you can do.
2. Add to Your Website
Use before & after photos on service pages, project galleries, website portfolios, or landing pages. A strong photo comparison helps site visitors understand the quality of your work without reading long descriptions.
3. Include in Ads
Use finished layouts as digital paid ads to catch attention and show real results. Photo comparisons work especially well for services with visible transformations like painting, roofing, landscaping, and remodeling.
4. Use in Sales Materials
Drop finished before & after images into your sales materials like proposals, estimates, and pitch decks. Showing real examples of similar jobs helps customers feel confident about saying yes.
5. Send in Follow-Ups
Send a quick thank-you email to a recent customer and include their project’s before & after photo. It’s a simple way to leave a lasting impression, and encourage reviews or referrals.
A Photo Tool Built for Contractors
Unlike design software or photo collage apps, CompanyCam is built specifically for contractors. The before and after photo feature is part of the photo documentation process. Every photo is organized by project and location, so you always know where your images came from and which project they are linked to.
Your whole team can use the tool. That means you’ll always have the latest before & after photos ready to go, without having to chase down images or organize them yourself.
Start Taking Before & After Photos Today
CompanyCam’s before and after photo tool is available on every plan. If you’re already using CompanyCam, you can open the app and start using it right now.
Not a user yet? Book a demo and see how easy it is to take better before & after photos with CompanyCam. You’ll be able to show your work, build trust, and get new customers, all without adding extra steps or changing how you work.
