Webinar Recap
John Talman is joined by Justin Silverman, CEO of Merchynt, to discuss how contractors and home service businesses can enhance their local SEO using Google Business Profiles. They also highlight the new integration between CompanyCam and Merchynt’s Paige, the fully automated, AI-powered Google My Business Management software. In 30 minutes, they cover:
- Why Google Maps is the most effective channel for local customer acquisition.
- The importance of frequent, geotagged photo and video uploads to your Google Business Profile.
-
How Paige automates content posting, keyword optimization, and geotagging using photos from CompanyCam.
-
The critical role of recent, keyword-rich customer reviews in boosting local rankings.
-
How to automate the review request process and maximize responses with minimal effort.
To consistently rank higher and attract more customers, local businesses should treat their Google Business Profile as a living, evolving asset. With these tips, tools, and strategy, contractors can turn their Google Business Profile and Maps into an organic lead machine.
About the Speaker
Justin Silverman is the founder and CEO of Merchynt, a leading local SEO technology company focused on helping businesses grow through enhanced visibility on Google Maps. With a deep passion for empowering local service providers, Justin has spent years developing innovative tools that automate and simplify local marketing.
Justin is recognized for his expertise in local SEO strategy, automation, and customer acquisition, and regularly shares insights through webinars, podcasts, and industry events. His mission is simple: make powerful digital marketing tools accessible and effective for the businesses that need them most.
Keep Learning
What does it mean to be a good contractor? John, CompanyCam CEO Luke Hansen, and guests answer this on the aptly named Good Contractor Podcast.
Software automation eliminates the busy work from day-to-day tasks. Here’s why these contractors love integrating CompanyCam with other tools.
To optimize your Google Business Profile, you need the right photos. Here’s our Digital Photo Roundup Checklist for Organizing Job Site Photos.