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The Contractors
Playbook

Michael Gogan of CompanyCam hosts this must-listen podcast for business owners, contractors, and industry leaders. He interviews trade professionals and gets real about their successes, failures, and learned lessons.

featured episode

Marketing Yourself to Market Your Company | TJ McCormack from Sauve Construction

Michael Gogan is joined by TJ McCormack from Sauve Construction to discuss digital marketing, and in particular, TikTok. Trying out new social media platforms may look challenging, but TJ provides you with some helpful tips to get you heading in the right direction and generate leads in those creative spaces.

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Check out the latest play-by-plays.

Caring for Your Customers | Ryan Holliday & Ken Lollar of iink Payments

“This might be the best episode yet,” were the first words out of Michaels mouth after recording with Ryan and Ken from iink payments. Our first podcast live from our very own studio was a conversation about how Ryan and Ken’s experience in the contracting world has given them a unique look into the customer journey. From gaining new customers to retaining old customers and everything in between, the insight in this conversation is for anyone trying to care for the people they come in contact with in their work.

Grass Roots Growth and Foundational Priorities | Paul Jamison of the Green Industry Podcast

Paul Jamison, best selling author of “Cut That Grass and Make That Cash” and host of the top-rated Green Industry Podcast, joins Michael Gogan to talk about starting a business from nothing, lessons he learned along the way, and different routes he would recommend for someone starting fresh today. There is some solid, practical content here for any contractor in all lanes of the contractor industry.

Planning, Policies, and Protection | T.J. Ware of Paradise Claims

Michael Gogan is out on the road down at RoofCon 2021 in Orlando, FL where he sits down with T.J. Ware, a licensed public insurance adjuster and reigning 2020 Hurricane Hero. If you’re a contractor who is around big seasonal storms, or really any insurance claims, you won’t want to miss out on this conversation.

What Is Your ”Why”? | Taco Bout It Episode with Ben Fisher of The Big Fish Contracting Company

Ben Fisher out of Pittsburgh, PA joins Michael Gogan from our Taco Bout It series as they talk about what has made The Big Fish Contracting Company successful. You’ll hear a lot about relationships, serving your community, and knowing your why while keeping it all centered around your people. Enjoy!

Changing Direction, Marketing Pivots, and Respecting the Business | Caleb Auman of Auman Landscape

In our first Landscaping conversation on the Contractors Playbook we are joined by Caleb Auman of Auman Landscape out of Lancaster, Ohio. A seasoned hardscaper who has been through his share of failures that have led to big successes, there is plenty to gain from listening in.

Collaboration, Dumb Tax, and Losing Your Ego | Jonathan Sherwood of Roofers Helping Roofers

Jonathan Sherwood, a veteran in the commercial roofing industry and founder of Roofers Helping Roofers, sits down with Michael Gogan for an inspiring conversation. His story is one that will motivate you to build community around your industry and help you grow both professionally and personally. Enjoy!

Learning, Leaning on Others, & Staying in Your Lane | Boris Altman of Premier Claims

Boris Altman joins Michael Gogan on the Contractors Playbook to chat about unique jobs, hiring in your company, and utilizing your network in the industry to your benefit. There are plenty of great nuggets of advice here that you won’t want to miss!

Building Relationships with Contractors, Customers, and Your Employees | Taco Bout It Episode with Jon Broce of Ugly Roof

Jon Broce from Ugly Roof joins Michael Gogan for another episode of Taco Bout It, our once-a-year Summer hit, where they talk about building relationships within the industry and what Jon has learned from the Covid-19 pandemic in 2020.

Connections, Claims, and Tacos | Taco Bout It Episode with Pate Smith of MMA, PLLC

In a 4^th-of-July break from the Contractors Playbook we’re giving you a peek at a summer favorite of ours here at CompanyCam — “Taco Bout It”. Chatting about what we’ve learned from 2020 while smashing some tacos for a good cause, Pate Smith (MMA, PLLC) joins Michael Gogan on the fourth season of Taco Bout It.

Marketing Yourself to Market Your Company | TJ McCormack from Sauve Construction

TJ McCormack from Sauve Construction in Colorado joins Michael Gogan to chat about digital marketing and, more specifically, TikTok. Using new social platforms can seem ambiguous, but TJ gives some great tips to help get you going in the right direction towards generating leads in creative places.

Building Your Brand & Building Your Value | Joseph Hughes of Contractor Dynamics

Joseph Hughes from Contractor Dynamics joins Michael Gogan to talk about the business inside the business — learning how to market yourself and your company. Differentiating yourself in the contracting industry can be tricky, but it’s not impossible. Get ready to take note while Joseph drops some knowledge.

A Legacy of Quality and Learning from Your Story | Dane Hansen of White Castle Roofing

In a special episode of Contractors Playbook, Michael sits down with Dane Hansen, brother of CompanyCam CEO Luke Hansen, as they talk about his story with White Castle Roofing from Lincoln, NE. Although we didn’t spend as much time roasting Luke as we should have, Dane gives some great insight into company values, making growth decisions, and letting learning be a key driver in employee growth.

Data, Claims, & Collaboration | Mathew Mulholland of "Listen to this Bull," C3, & Allgood Adjustments

The one and only Mathew Mulholland joins Michael Gogan for a conversation ranging from his signature hat all the way to why putting your ego to the side may be the best thing you could do. Along the way you’ll hear some great knowledge on insurance claims and the BS from both sides of the aisle.

Relationship, Recovery, and Return on Investment | Paul Reed of Northwest Roofing

Paul Reed of Northwest Roofing joins Michael Gogan in person down in Arizona after a day spent on commercial rooftops. Listen in to hear about Paul’s transformative story, why relationships are his priority, and how his perspective on partnerships drives his business.

Taking Risks, Teaching Togetherness, and Training Vision | Hunter Ballew of Cornerstone Construction

Hunter Ballew’s meteroic rise coupled with a humble, others-centered demeanor is something to pay attention to. Listen in as he and Michael Gogan talk through what went into the last several years of growth for Cornerstone Construction alongside Hunter’s personal story of growth coming through big risks and helping others invest in relationships.

Your People, Your Leadership, & Your Legacy | Eric Oberembt from D&M Roofing

Eric O joins Michael Gogan to talk about his journey scaling both D&M Roofing and his own leadership perspective over the last few years. Get excited to listen in and learn how Eric’s passion for people and personal growth have shaped his purpose with his own company.

Innovation, Consuming Information, & The Tesla Roof | David Silverstein from American Home Contractors

David Silverstein from American Home Contractors joins Michael and Isaac for an exciting conversation about Tesla roofs and what it looks like to be on the cutting edge as a contractor in the industry. Get ready to be inspired to be a life-long learner as we got a little over time in this episode with content you don’t want to miss.

Creativity, Self-Awareness, and The Forecast | Derik Kline from Hail Trace

Michael is joined by Derik Kline from Hail Trace out of Oklahoma. Learn how creativity and knowing your own weaknesses has helped Derik and his business grow and thrive in the industry. Plus, a few bonus tips on what weather to expect this spring.

Company Culture & Foundations for the Future | Luke Hoh from Legacy Sunrooms

Luke Hoh joins Michael for the kick-off episode as they look back over lessons learned in the contracting industry. Tune in to hear how Luke’s foundational business philosophies transcend from one business to the next, sprinkled with some classic football analogies.

Welcome to Contractors Playbook

The CompanyCast had a good run, but as we know, all good things must come to an end. In this short episode, host Michael Gogan lays out where we’ve been and where we’re going with our podcast. Come to think of it, this is less of a good thing coming to an end and more of a good thing getting a whole lot better. Buckle up, folks.

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meet michael

The Man, The Myth, The Host.

Michael Gogan has a passion for problem solving and brings that passion to every conversation he has with contractors, industry pros, and his good buddies.

After spending nearly a decade as a teacher, coach, and athletic director, Michael now spends his time helping contractors win with a wide array of tips, tricks, and procedures. His unique mix of industry knowledge, education experience, and curiosity makes him the perfect host for the Contractors’ Playbook.

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